Political Marketing

Marketing polityczny

Language: Polish Studies in Polish

University website: en.wspa.pl

Marketing

Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.

Wikipedia

Marketing

I believe we are born with our minds open to wonderful experiences, and only slowly learn to limit ourselves to narrow tastes. We are taught to lose our curiosity by the bludgeon-blows of mass marketing, which brainwash us to see "hits," and discourage exploration.

Roger Ebert in: Jonathan Silverman, ‎Dean Rader (2005), The world is a text, p. 315

Wikiquote

Marketing

The art of marketing is largely the art of brand building. When something is not a brand, it will be probably be viewed as a commodity.

Philip Kotler (1999), as cited in: Dennis Adcock, ‎Al Halborg, ‎Caroline Ross (2001), Marketing: Principles and Practice. p. 208

Wikiquote

Marketing

Give them quality. That's the best kind of advertising in the world.

Milton Hershey. Interview with Abe Heilman, 1953. Paul Wallace Research Collection, Accession 97004, Box 2, Folder 24; Hershey Community Archives, Hershey, PA, USA.

Wikiquote

list - Postgraduate diplomas - University College of Enterprise and Administration in Lublin

University
University College of Enterprise and Administration in Lublin - Presentation of the University

Go to

« back - Postgraduate diplomas

StudentNews Group - about us

Share

Political Marketing

Marketing polityczny

Share

Go to:

Contact: