3D
3D or 3-D (usually an abbreviation of three-dimensional) may refer to:
Advertising
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement or "ad" for short.
Animation
Animation is a dynamic medium in which images or objects are manipulated to appear as moving images. In traditional animation, images are drawn or painted by hand on transparent celluloid sheets to be photographed and exhibited on film. Today most animations are made with computer-generated imagery (CGI). Computer animation can be very detailed 3D animation, while 2D computer animation can be used for stylistic reasons, low bandwidth or faster real-time renderings. Other common animation methods apply a stop motion technique to two and three-dimensional objects like paper cutouts, puppets or clay figures. The stop motion technique where live actors are used as a frame-by-frame subject is known as pixilation.
Digital
Digital usually refers to something using digits, particularly binary digits.
Editing
Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information. The editing process can involve correction, condensation, organization, and many other modifications performed with an intention of producing a correct, consistent, accurate and complete work.
Graphics
Graphics (from Greek γραφικός graphikos, "belonging to drawing") are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone to inform, illustrate, or entertain. In contemporary usage it includes: a pictorial representation of data, as in computer-aided design and manufacture, in typesetting and the graphic arts, and in educational and recreational software. Images that are generated by a computer are called computer graphics.
Video
Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media.
Advertising
By saturating the public domain with false sincerity, advertising makes genuine sincerity more difficult.
Avner Offer, The Challenge of Affluence (2006), p. 359.
Advertising
There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They can tell you that people in an ad will get you greater readership. They can tell you that a sentence should be this short or that long. They can tell you that body copy should be broken up for easier reading. They can give you fact after fact after fact. They are the scientists of advertising. But there's one little rub. Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.
William Bernbach, Letter (5/15/47) as quoted in Shaun Usher, Letters of Note: Volume 2: An Eclectic Collection of Correspondence Deserving of a Wider Audience (2016), p.190
Advertising
I honestly believe that advertising is the most fun you can have with your clothes on.
Jerry Della Femina, From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War (1970), p. 270
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